Designer Problems

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10 things a designer must know, to recognize the “good” clients.

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10 Secret Code Phrases to Get What You Want from Your Graphic Designer

Pixels, white space, focal points and sans-serif. Designers have their own language, and it’s baffling if you’re not used to it. It’s almost like we have a “secret code,” and we reserve our best work for the clients who know it. When you speak with us, you might feel like you need a translator to communicate what you want and get marketing materials that stand out. But the good news is it’s simpler than it sounds. In the end, you don’t need to know the difference between points and pixels to get the best work from your designer. You just need to know a few secret code phrases to help you describe what you want and avoid the red flags that set graphic designers on edge. read more